2018.2 Product Launch
As of September 2nd, all the products from the 2018 Fall product launch have been released and made available for sale. The launch email message provided an overview of everything newly available, along with links to technical info and marketing assets available in Showcase to help highlight these new products to your customers. If you haven't visited our YouTube channel lately, look at the new product manager videos explaining the "what" and "why" of each of the new products. The videos offer a quick way to gain the knowledge you need to succeed with these tools.
We hope you had a chance to visit us in our booth at IMTS 2018 and see all the new products on display. If not, the highlight and hit of the booth was Double Quattro 22, a new face milling concept using 8-edged, double-sided square inserts. This tool is designed for high metal removal rates – an area where we were lacking – with a larger depth of cut (0.35”) and extremely high feeds. This cutter is not for the faint of heart or small machines. It was designed for heavy roughing applications but uses an average of 20 percent less power than competitive products, allowing for even more aggressive cutting to reduce cycle times further. Next year, look for a smaller version with a 14mm insert…More on that in February!
Additional items of interest from the launch include a higher depth-of-cut version – up to 0.07” – of High Feed 2. High Feed remains a growing method we see incorporated in many applications to reduce cycle times. A new line of micro machining tools from Jabro also drew considerable interest. The JM500 series includes more than 180 different variations of diameters, reaches and necked versions, going down to 0.008” diameter, which is twice the average diameter of a human hair.
We’ve also expanded on Steadyline, adding 1.0” and 4.0” diameters to the turning range. Customers who deal with long-reach applications really appreciate the value Steadyline brings, telling us all the time that Steadyline is the best anti-vibration system on the market. It’s always good to hear – but better to know we have the best solution.
I could go on about the new milling chucks, aerospace threading inserts, CBN wipers, etc, etc, but in the end, Seco continues to release thousands of new products each year, giving us a great opportunity to grow sales and increase market share for all.